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    Media & Marketing
    The Indie Circuit

    Premium Live Event (PLE) Marketing: Ad Campaigns and Media Buzz Mechanics

    Community proposal. The description records the suggested design; it is not a promise that every detail is available in the current game. See the stage and developer updates below.

    Public idea stage. Creative Control Points and comments are open.

    Implement a pre-show marketing and advertisement engine for major Pay-Per-Views / Premium Live Events. Players can invest cash into various ad campaigns and media promotional pushes to build anticipation, directly impacting the financial and cultural success of their flagship events. Key Features: Ad Campaign Scaling: Spend capital on localized or global ad campaigns ahead of a major show to artificially inflate the event's "hype" metric. Dynamic Performance Multipliers: High media buzz directly translates to measurable in-game boosts, including increased TV viewership buy-rates, spiked merchandise revenue at the venue, and higher stadium/arena attendance. Risk vs. Reward ROI: If a heavily advertised show underperforms in match quality, the media buzz can backfire, resulting in harsher critical reviews and a temporary drop in federation prestige.

    Community Interest

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    Stage

    The Indie Circuit

    Published 8 Jun 2026

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